Webisode series interviewing renowned photographer & director Jerry Schatzberg regarding his book "Paris 1962". This series was developed for use on social media channels to drive traffic to "One Kings Lane" for sales.
photographer: Juan Pablo Montalva
styling: William Graper
model: Sojourner Morrell
agency: Wilhelmina
To build out the ashley B's social brand presence the following top social influencers were selected to create blog posts coupled with instagram takeovers.
The following influencers were contracted by using Socialyte Co and ashley B's AOR for instagram CA Creative.
After the posts & takeovers, ashley B's instagram & facebook channel grew over 200% in less than one month results immediately seen were an increase in followers, engagement & substantial traffic was driven to our online retail partners (Barneys, Saks fifth Avenue and Neiman Marcus).
ashley B coat featured on blog & in the video featured on youtube
Kendall wore her ashley B coat in this video that reached hundreds of homes that aired on Christmas with 278,292 views on Youtube and various placements in traditional online media outlets.
photographer THERESE + JOEL
stylist ALESSANDRA KERTZER
hair & makeup TINNA EMPERA ARLEXDÓTTIR
model BRUNA DEL BORTOLI @ ONE
Media outlets that featured ashley B press coverage:
Harper's Bazaar
Style.com
The Love Magazine
WWD
InStyle
Essence
People.com
ok magazine
Genlux
Creem
Schon
